Client Resources (Page 2)

Marketing Basic – For our purposes, marketing is going to market; using strategies and processes to sell a product or service, to bring customers to you, to make prospects aware of the benefits of using your product or service. 1. Three ways to grow your business: a. Acquiring more customers b. Persuading each customer to buy more products or services Read more…          Read More →

So many of us have challenges about when to do what and how to have the time to do it all.  As you know, we work on this challenge often.  Optimal Level member Leah Richter shares her solution. Weekly Schedule (blank) Her Master Schedule (her actual plan) If you would like a Word copy of the blank schedule, contact Linda at linda@optimallevel.comRead More →

In order to get to the next level, one must know where one is going.  Most business people when they first start out, have a vague idea of what they want, but most often fail to spell out exactly where they want to go in terms of size, revenues, type of operation, etc.  Along with that, they fail to outline their objectives, strategies, tactics, etc. This simple plan is all anyone needs to get their company off to a great start.  This plan can also be used for an individual making her own plans; the information applies in either case. For sample plans to give you an idea of how to go about doingRead More →